Are you spending enough time on your marketing? Mar20

Are you spending enough time on your marketing?...

As an entrepreneur, you must wear many hats throughout the day; product development, quality control officer, customer service rep, analyst, technician and marketer, just to name a few. It’s no wonder that certain tasks can get left by the wayside. There simply aren’t enough hours in the day to get everything done. That’s why many business owners hire a marketing agency in Orange County area, or their local area. Marketing is one the most important aspects of your business. If you are finding that your business isn’t growing as steadily as you’d like, or you’ve seen a decline in sales, it can usually be attributed to a lack of marketing. Marketing activities include writing your blog, networking, following up with prospects, creating content, social media interaction, speaking, banner ads, email campaigns and doing workshops. A comprehensive marketing plan includes both online and offline activities. If you have good intentions with your marketing strategies but you find time is limited, hiring a marketing agency may be an ideal solution. Not only will they make your marketing a top priority, they will use their skills and expertise to ensure that it gets done with great results. One of the biggest mistakes that entrepreneurs make is thinking they can do it all. The fact is, some aspects need to be outsourced, and marketing is one of them. Your marketing consultant can be your biggest ally when it comes to branding your business, both online and offline. He or she can help create a plan that will bring in new customers, help retain your existing ones and build your reputation to an expert level. Never underestimate the value of a marketing agency in Orange County, or other area across the country. It is too important to ignore and...

Scams in the Medical Equipment Industry Mar15

Scams in the Medical Equipment Industry...

Medical equipment sales jobs are highly sought-after. And for good reason. The pay is great and the perks are outstanding. But what makes these types of jobs so valuable? The answer is simple, really: while medical equipment is very much needed, it’s also quite expensive, making it very valuable. The fact that medical equipment and devices are so valuable means that there’s money to be made whether it’s by a reputable salesforce or an increasing number of scam artists. Scams and other types of fraud are nothing new. However, recent years have seen some truly elaborate schemes as well as concerted efforts aimed specifically at the medical equipment industry. Below are a few of the common types of fraud seen in today’s world of medical equipment including a couple of classic scams. University Students/Researchers Scam A widespread new scam has appeared targeting the imaging and medical supply industry, posing significant risk to small and mid-sized companies. Using fraudulent email addresses and purchase orders, individuals claiming to act on behalf of university research departments will arrange for shipment of medical equipment to a United States location. Upon delivery, the equipment is immediately reshipped to Africa, typically Nigeria (24×7 Magazine). For this scam, an email address is used that at first glance, appears to be from a legitimate college (.edu) domain, such as joe.smith@ucla.edu.com or joe.smith@ucla.edu.net. However, delivery locations differ from the university’s actual physical location, and communication is typically conducted exclusively via email. Small to mid-sized businesses are generally targeted more often: “A lot of times, smaller businesses take on more risk because they want the business,” claimed Sterling Peloso, CEO of Ultra Solutions, a company that specializes in selling refurbished ultrasound equipment. These companies are typically looser when it comes to vetting potential buyers and unfortunately, they...

How Fire Pits Brighten Outdoor Spaces Mar09

How Fire Pits Brighten Outdoor Spaces...

Few things can spruce up an outdoor space like a gas fire pit. Whether you like to relax in your yard alone or prefer entertaining dozens of guests, you will likely appreciate the benefits of installing a fire feature. Here are some of the many ways fire pits brighten outdoor spaces. Warmth If you are like most, you would rather not be outside on a chilly night. Regardless of where you live, summer evenings can be cold. Fortunately, you can extend the usability of your outdoor area by installing a fire pit. Ambience Few things can improve the coziness of a space like the flicker of flames. If you want to boost the ambience in your yard, a fire feature is a great option. Simply turn on music, pour some wine, and watch shadows dance around you. Appearance As you might guess, you can find a gas fire pit in a variety of shapes, sizes, and styles. Generally, homeowners try to complement the rest of their outdoor décor with their fire feature. That rule is not, however, set in stone. If you are looking for inspiration, you might browse the fire pit gallery at the Bernard Company. Whether you prefer gas or want a wood burning fire pit, you can likely find the right fire feature for your yard there. Entertainment To throw the most festive party possible, you need an area where your guests can gather and mingle. If your friends tend to congregate in the kitchen, you might want a way to draw them outside. A fire feature is a proven way to entice your guests outdoors. If you install one, don’t be surprised if your friends don’t want to leave it. Whether you are completely renovating your outdoor space or just...

The Many Benefits Of Low-Cost Credit Card Processing Feb27

The Many Benefits Of Low-Cost Credit Card Processing...

While almost every business accepts plastic money, what happens when the card is not present. CNP transactions can also help your company because people can shop online, inputting their numbers and saving their account for future use. Processors and gateway services can make your e-commerce site stand apart and grow exponentially. Almost all of Internet shoppers have and use plastic money as their preferred payment method. Low-cost credit card processing is the heart of online transactions, which is why it’s helpful to learn the benefits. Safety And Stability You being online doesn’t necessarily mean that people will want to shop through your store. They need to feel safe and secure while doing so. Low-cost credit card processing can ensure their safety as well as provide you with stability. They will always be on and have security measures in place, which means less downtime and fewer lost sales. Hackers and cyber thieves won’t be able to read or modify information from your site, which means you’re safe from people trying to steal information and customers are safe, as well. Faster Transactions Consumers live in a digital world where they get access to whatever they need at the touch of a button. They aren’t going to wait for slow pages to load, but they will also want to take advantage of faster payments. One-click buy features can save you and them a lot of time, especially on repeat business after they’ve created an account. Automatable Most merchant services will allow you to handle everything, including the automatic processing of credit card information. They may also include anti-fraud filters, databases, and more, which can reduce the amount of returns and chargebacks you face. Global With low-cost credit card processes, you can go global, allowing people all over...

Medical Marijuana in Arizona – What the Law Says Feb24

Medical Marijuana in Arizona – What the Law Says...

Despite being legal for a few years now, many patients prescribed medical marijuana may not know what they can get legally from a dispensary. Ongoing debates and changes to recreational drug laws only make it all the more confusing. This quick guide will tell you where to find a legal marijuana dispensary and what you are entitled to by Arizona state law. 1. Legal Suppliers Just as with any type of medicine, you can only get medical marijuana from a legal supplier such as The Nirvana Center. This is to ensure that patients can only take the legal amount they are allowed and to prevent unsafe or contaminated products from entering the market. All dispensaries in Phoenix are required by law to provide customers with details of all of their products such as where it was grown and what chemicals it contains. If you are uncertain or worried, simply ask. 2. Medical Marijuana Card The only way to get the drug from a dispensary is with a medical marijuana card approved by your physician. You can fill out the form from the Arizona Department of Health Service’s website. Arizona currently doesn’t accept cards from out of state, because drug laws vary by state. 3. Qualifying Condition Recreational marijuana is currently not legal in Arizona so in order to get it from medical marijuana dispensaries, you must show that you have a qualifying condition such as HIV, cancer, or PTSD. Leafly has a full list of qualifying conditions by state. If you are uncertain about taking medical marijuana safely within the law, check with a trusted supplier or with the state’s health website to see what the law says. So long as you take all of the right steps, you may find that the drug...

What to Check For in a Charter Bus Service Feb16

What to Check For in a Charter Bus Service...

If you are planning an event such as a church trip or other outing with a large group of people, then you may need to find some way to transport everyone, especially if they are not able to drive. Many people take advantage of the services offered by a charter bus company such as church groups and retirement homes who will take their residents on trips to casinos or other areas but making sure you choose the right one is key. Here are a couple of tips for picking the right tour bus in Ohio or your area. Age of Their Fleet Be sure to ask how old and well maintained the fleet is when you are speaking with a charter bus company. Larger companies will usually have a newer fleet, but smaller companies with a well maintained, older fleet will still offer a comfortable ride. Try to avoid a company that is known for having busses that are in a state of disrepair. If you are going to be spending hours on this bus, then you want to make certain that you and your guests are going to be comfortable. Amenities Like a hotel, you should expect certain amenities from a charter bus. Electrical outlets for charging your phone and other devices is one such amenity that can prove invaluable on longer trips. Many bus companies also offer in bus Wi-Fi now for passengers. This will go a long way to keeping your guests entertained and happy during the long ride. Bus Size Buses come in many different sizes, and a larger bus is naturally going to cost you more to operate. When speaking with a charter company be sure to find out if they offer smaller bus options if you do not...